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DO IT FOR A LIVING

DO IT FOR A LIVING is a podcast where YOU, the performance racing industry enthusiast and shop owner can hear from the best minds in the performance racing industry talking about business and tech. We discuss new products and services and the best resources used by the big dogs. You can listen on your way to work or in the shop. With new episodes coming out every week, you'll find interesting topics and valuable information you can use to build your performance business. Now take this information and use it to build the next record-breaking car, or the next innovative product.
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Dec 12, 2016

Franco Ganino has been working at Aliant Insurance for 23 years. Being a car guy, Franco was excited when given the opportunity to work with Bob Corwin to work with SEMA and provide insurance. At the time, Bob was risk advisor for the NHRA and they become instant friends. They worked together to create an insurance product specifically for the SEMA members. They created “The Specialty Equipment Insurance Alliance” (SEIAinsuance.com) with the initial goal of proving manufacturers with product liability insurance. After 10 years, they started to add plans for garage keeper’s insurance. What they came up with would be known as “Installers’ Edge.”

He has spent years collecting, restoring, and racing cars so he understands what shops do when the install aftermarket parts and tune them for higher horsepower. This helps him cater insurance plans for his clients and ensure that they are fully covered. With Aliant being an insurance broker, they are connected to every insurance company out there and work with providers to insure the shops.

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